Email Marketing - PRESTATECH

EMAILING: ESSENTIAL PROSPECTING AND LOYALTY TOOL

The Emailing or E-mail marketing keeps your brand in the minds of customers past, present and potential of your business. It is a proven way to market new products and services.

The key aspect of Emailing is the concept of segmentation. When we develop an email marketing series, this is the first thing we do in order to develop personalized messages for your target audience.

Using an effective email marketing strategy is essential to build brand awareness. Many companies consider Emailing only useful for sales.

However, one of the best marketing strategies to drive sales and establish a brand's position is to build strong relationships with an email list of customers using Emailing.

Email marketing is a very effective channel for building brand awareness using proven methods to build trust and add value to consumer’s lives.

THE EMAILING PROCESS IN 5 STEPS

Email creation

Produce responsive email marketing campaigns created with your ideal customer in mind.

Deliverability test

Using popular service providers to ensure first click email compatibility.

Comparative tests

Send two separate emails and test their performance, then offer the best one to the rest of your contacts.

Campaign delivery

Adaptation of simple tools to immediately send or schedule segmented emails, then monitor their progress in real time.

Campaign monitoring

Using useful tools to track open rates, link activity, reads, rebounds, notifications and more.