Social Media Ads (SMA) - PRESTATECH

OBJECTIVES OF SOCIAL MEDIA ADVERTISING:

• Increase website traffic
• Develop brand awareness
• Boost user engagement
• Generate conversions and sales
• Promote lead generation
• Improve public relations
• Conduct market research
• Promote events or sales

IS SOCIAL MEDIA ADVERTISING RIGHT FOR YOU?

There is a reason for everything we do, including deciding where your advertising budget goes, Our Social Media Ads team examines where your potential customers are on social media and what each platform is historically known for to help advertisers achieve their goals.

We can see that putting your entire social media advertising budget on one platform produces the best results or maybe we can find a balance between multiple platforms as a better option. 

Facebook advertising

Facebook Ads provide a highly targeted and sophisticated form of targeting of social media advertising.

We'll help you interact with your exact customers based on their age, interests, behaviour, location, etc. 

Facebook ads are proven to increase brand awareness, website traffic, revenue, sales, and leads at a much lower cost per acquisition than other advertising options.

Instagram advertising

Instagram users are active and engaged! Did you know that 1 billion people use Instagram every day, and 200 million users visit at least one business profile every day? That's 20% of users who interact with a business on a daily basis.

If you are looking to promote new products and offers, advertising on Instagram may be your best option.

LinkedIn advertising

LinkedIn is the proven power of B2B advertising. This professional-oriented social media platform has over 500 million members and offers a number of social media advertising options to achieve the results and goals you are looking for.

B2B brands use LinkedIn to generate leads, drive subscribers, engagement, and increase traffic to website pages or blog posts. Additional goals can be prospecting, new connections, downloads and attracting candidates.

Twitter advertising

Twitter can be your best bet in some cases and acts as a superior pay-per-performance lead generation tool. Like Facebook, Twitter offers highly targeted audiences and engagement opportunities. Despite a small audience, ads on Twitter tend to perform best for certain industries such as entertainment, news, and technology.